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How to get my website on Google
How to get my website on Google

Learn what steps to take to get your site on Google

Updated over a week ago

If you've recently created a website, don't worry if you can't find it on Google yet. It may take around a month for your website pages to get crawled, evaluated, and indexed. Learn more: In-depth guide to how Google Search works

Your website's rank in the Google search results depends on many various factors: the quality of website content, loading speed, accessibility, and more. Here are some proven recommendations to get your website up and running on the most popular search engines:

Create valuable content

Having authentic high-quality content on your website is crucial for increasing traffic and improving your search ranking. Therefore, make sure to address the specific needs of your target audience and steer clear of mistakes.

To rank your site with specific keywords, include them in your website's content. Learn more: How to use header tags for SEO

Remember to add links where necessary. Also, try to get backlinks — links from other sites to yours — which are one of the most heavily weighted Google ranking factors. Incoming links to your website from high-authority domains improve your credibility, bring in traffic and improve your search ranking.

You may also consider creating a FAQ page, or starting a blog.

Add meta titles and descriptions

Meta titles and descriptions help search engines understand the content of a webpage and are displayed in the search results:

Double-check URLs

It's important that the URLs are neat. Make sure to check all the URLs of your website pages, including product pages and blog posts.

Take care of the visuals

SEO isn’t just about written content, it's also about the visuals:

Specify your website's language

The HTML lang attribute specifies the language of your website and makes it more accessible:

  • Search engines use the language attribute to return language-specific search results

  • Screen reading tools use this attribute to recognize the language and provide the correct accent and pronunciation while reading website texts

Use Google Search Console

Create a Google Search Console account. It is a free service that helps you monitor and troubleshoot your website’s appearance in the search results.

To improve your local ranking on Google, you can also create a Google Business account. Providing and updating business information in Google Business can help enhance your presence online.

Things to avoid

This advice applies to any search engine, be it Google, Bing, or Yandex. When creating your website, avoid:

  • Duplicate content

  • Low-quality content

  • Little or no content

  • Broken links

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