Google Analytics helps to understand your website users and check the performance of your marketing, content, products, and more.

At the moment, there are two types of Google Analytics properties:

For now, Zyro supports both types of properties, but we highly recommend using Google Analytics 4, as the other will stop processing data on July 1, 2023 💡

Learn how to:

NOTE: For tracking scripts to work properly, make sure that a cookie banner is enabled on your website

To connect Google Analytics to your website, you only need to know the Measurement ID of your Google Analytics 4 property.

Within the editor, open your website's integrations settings and find the Google Analytics field. Insert your Google Analytics Measurement ID there:

Save the changes, update your website and that's it! You should receive the first reports in 24 hours 🎉

Or follow this instruction by Google Analytics 💡

1. In your Google Analytics account, open the Admin section in the bottom left, and click Create property:

2. Provide necessary details: property name, time zone, currency, and click Next:

3. Fill in your Business information and click Create:

4. For a platform to collect data from, select Web:

5. Insert your domain name and the name of your web stream. Customize the settings if needed and click Create stream:

NOTE: You'll get a screen asking you to insert your Google tag into your website; simply dismiss that window and find the measurement ID – that's all you need to know to connect Google Analytics to your website

6. You will see the Measurement ID on the right:

Learn more: Google Analytics Academy courses