You can start selling on Facebook by connecting your Zyro store to your Facebook business page. And that takes only a few clicks!

Zyro automatically syncs all your products with your Facebook page without any additional effort. Customers can browse your catalog directly through the Shop section of your Facebook page — from their PC, tablets, or Facebook's mobile app.

Once you connect your Facebook page, you can also tag products on Instagram, create marketing campaigns and measure the results of your ads with Facebook pixel.


Table of contents


Facebook Shop requirements

Before you can start selling your products on Facebook, you need to meet the following requirements:


Connecting your Zyro store to Facebook

Following the simple wizard, you can connect your Facebook Page, catalog, Facebook Pixel, and your Instagram account to your Zyro store at once.

You can connect your Zyro store to only one Facebook Business Page. Multiple Zyro accounts require independent Facebook pages and vice versa — you need a separate Zyro account for each Facebook page.

Note: If you already have an active Shop section on your Facebook page, Zyro's selling platform will override the existing products when you connect your Zyro store to your Facebook shop.

To connect your store to Facebook:

1. From your Store Manager, go to Facebook and click + Connect.

2. In the popup, log into your account or continue with your account if you are already logged in.

3. Make sure you tick all three checkboxes:

  • tick the Facebook Ads to run ads on Facebook and Instagram;

  • tick the Facebook Shop so your products are shown on your Facebook Shop page;

  • tick the Instagram Shopping to be able to tag your products on Instagram.

4. Click Get Started.

5. Select your Business Manager account and click Continue. If you don’t have one, click Create new and follow the wizard.

6. Choose the Facebook page to connect, then click Continue. Or click Create new and follow the wizard to create a new Facebook page.

7. Select your Instagram Business profile and click Continue. If you don’t have one, click Add profile and follow the wizard.

8. Choose the catalog you want to show on your Facebook Shop page and click Continue. If you don’t have one, click Create new and follow the wizard.

9. Select your Ad account and click Continue, or create a new one by clicking Create new.

10. Select the Facebook pixel, then click Continue, or create a new one by clicking Create new.

11. Enter a name for your Commerce Account. Click Continue.

12. Once the Commerce Account is created and confirmed, click Continue to check the details, then confirm by clicking Continue.

13. Manage what Zyro is allowed to do. We recommend using the default settings for the proper work of your Zyro store. Click Next.

14. Once your Zyro store is linked to Facebook, click Done.

Now Facebook will have to approve your store. Approval can take up to 48 hours. Once your store is approved by Facebook, your products will appear on the Facebook Shop section and customers will see them.

If your store is rejected:


Syncing and updating products

Your Facebook catalog will automatically sync every 12 hours with your Zyro store.

If you need to update any products immediately, you can manually sync them by clicking on Sync Products on the Sell on Facebook page.


Listing products and collections on Facebook

Products

  • Enabled products in your Zyro store will automatically show up on your Facebook Shop page. If you're featuring any of these products on your storefront page, they will be shown as Featured on Facebook.

  • Disabled products in your Zyro store will not be sent to Facebook. Products assigned to disabled categories won't be sent to Facebook either.

Collections

  • Products on Facebook are organized into collections, which are similar to your store's top-level categories. Any sub-categories in your store (women's sunglasses, for example) will be added under the main parent category (sunglasses).

  • You can't create new custom collections or edit existing ones on Facebook.

Note: When a customer places a new order through Facebook, they will finish the checkout process in your online store. You get notified about all new orders via email..


Disconnecting or hiding Facebook Shop

You can disconnect your Zyro store from Facebook by disabling your Facebook page on the Sell on Facebook settings page.

Note: Disconnecting will clear your Facebook shop settings and remove your catalog from Facebook. If you track Facebook Pixel data or use Instagram product tagging, disconnecting and later reconnecting your Facebook shop could cause data loss.

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